CORNWALL COUNCIL / SAFER CORNWALL
The brief was to educate teenagers on the dangers of unhealthy relationships. After doing in-person research sessions with students at Truro College, I realised that they did know about unhealthy relationships, but the real danger was they weren't talking about them. Whether it's a fear of being judged or being seen as judging, friends saw the issues but didn't want to speak up.
My campaign aims to solve this and generate conversation, through 3D signage across Truro College's expansive campus. Alongside the signs, there is a variety of different other elements, including lanyard cards, posters and animations.
From my research I identified the ten key signs for an unhealthy relationship that most apply to the students at Truro College. These were:
The good news from this campaign is it has already proven to be effective, with numerous reports and students reaching out for support from the college.
Below are the ten signs for the college's sign in system, only designed to be quite small..
This campaign was also selected as the name for a conference from Safer Cornwall, that took place in Wadebridge, Cornwall, on the 11th of October. This was also the first time I was able to see the signs in person.
During the interview I also got interviewed by BBC Radio Cornwall, link coming soon.